Daniel Kahneman is a psychologist who earned the 2002 Nobel Prize in economics. He has done research into our decision-making processes uncovering a wealth of information about how we make bad decisions and why. This book delves into that research.
The book explores our brain in two different aspects, we have an intuitive mind that makes quick decisions based on generalizations, and an analytical mind that tries to analyze information. Each of these methods works very well in many cases, but both fail extraordinarily in many specific cases. Daniel Kahneman explores these, uncovering many ways we make bad decisions and revealing why.
The book is full of interesting anecdotes that really drive the points home. He discusses a lot of research and the conclusions that can be drawn from them. The hope is that with an understanding of why we make bad decisions and recognizing them in others will help us recognize them in ourselves.
Overall, the book is very informative and easy to read. Everyone should consider reading this to improve your own decision-making abilities.